book design



In editorial design, there are three fundamental factors that must be taken into consideration:

Publication

It is a must to know the type of content the publication to which the design will be developed contains and the type of application. Each type of application-magazine, newspaper or book and the different genders- has its typical characteristics regarding format, composition, information, and element hierarchies. In this way, the design conveys the publication general message by establishing a coherent unity between text and graphic.



Readers

To take into consideration the target audience is also of high importance. The composition will depend on the target readersí profiles. It also must be appropriate to all the possible variables regarding social and cultural values, education, economy, age and genre, since there is, for example, a great difference between a publication targeted to teenagers and one targeted to housewives.


Competition

When developing the design of a publication, it is important to consider the competitionís publications, its main features-positive or negative. This analysis will allow the development of an original design that will make the publication stand out from the rest.


Copyright 2008 - All rights reserved. | SEO Services by www.seoservicesonline.com

Book Design | Book Design Criteria | Editorial Design Importance | Parts of a Book | Typographic Box | Image | Grille or Editorial Reticulation

Material of Support | What is Editorial Design | History of Editorial Design | Format | Decisive Factors | Resources 2 3 | Contact Us

Looking for logo design, website design or corporate identity? Please try Log Technology